Automatic Stock Replenishment (ASR) – This is to reduce the amount of extra books being printed that aren’t needed. The system will automatically reprint a certain number of books when it knows that the stock has gone below a certain level.
Hyphen – The line used to separate words. For example, ice-cream.
En dash – The dash used to denote a time span. For example, 4pm – 6pm.
Em dash – The dash used when there is a sudden break in a sentence.
Bleed – The extra 5mm around the edge of the page/spread used for cut print and for trimming.
Slug – A further 5mm that gives extra room on the document to fit the page better.
Widow – Short line of text, usually one word alone at the end of a paragraph that can disrupt the flow of the text. To be avoided if possible.
Orphan – Single word on the next page. This is when the last word of a sentence overruns from one page and appears on the next. This also disrupts the text flow and should be avoided when possible.
Baseline – The imaginary line on which the letter or number sits.
Ligature – The maximum words per line.
A – Format – Old mass market paperback back size. Now usually for export.
B – Format – Current standard size of paperback used for mass markets in the UK.
Infant letters – The type of font and typeface that is child-friendly. Such lettering is used in picture books so the child can read it easier.
Font – A font is the combination of typeface and other qualities, such as size, pitch, and spacing.
Typeface – The typeface represents one aspect of a font. The two general forms are serif and sans serif.
Typography – Typography is the art and technique of arranging type.
Leading – The space between lines of text.
RGB – Red, Green Blue (associated with digital image use)
CMYK – Cyan, Magenta, Yellow, Black (associated with print image use – better quality).
Superscript – Small lettering or number to the top of the last letter.
Subscript – Small lettering or number at the bottom of the last letter. An example of this is in chemical equations.
Buckram jacket paper – A rough, slightly bumpy surface which is sometimes used on book covers.
Fluro Pantone – Creating a pop effect on a cover.
Matte finish – The standard finish for books. A smooth surface with no shine or gloss.
Foil – A shiny cover that has a metallic shine to it.
Spot UV – When the cover is shiny but does not have a metallic shine.
Gloss – This is a cover finish which is shiny throughout the cover but does not have the same metallic shine as that of a foil print. Usually it is a glossy laminate.
Matte-Laminate – Used to print foil under or over something on a cover.
Emboss – When the lettering on the cover jacket is slightly raised so that it has a bumpy feel.
De-boss – The opposite of emboss, whereby the bumpy feel can be felt on the inside cover.